THE CHALLENGE

Grey Goose, Bacardi’s premium vodka, sought to connect with its audience in a unique, memorable, and distinctive way. Thus, the Grey Goose Night Tour was born—a journey through the 30 most prestigious nightclubs in Italy, delivering evenings brimming with emotion and spectacle.

THE EXPERIENCE

The Grey Goose Night Tour offered guests a truly exclusive experience.

From the LED Wall of Fame celebrating attendees to an app enabling the creation of boomerang videos, every detail exuded sophistication. Elegantly styled outfits complemented the dramatic bottle-to-table presentation, featuring illuminated goose-shaped displays, feather cannons, and cascading sparks.

The pinnacle of the evening was an unforgettable aerial dancer performance. Suspended above the crowd, she showered guests with a cascade of stardust from a Mathusalem-sized bottle of Grey Goose, creating a breathtaking moment of magic.